OUR WORK /
Under Armour 'e39' UI Concept
Concept
Previous Project
Early UI design proposal for performance tracking software, built on UA’s biometric apparel concept. This early study would help lay the groundwork for the “e39”, a performance shirt utilized by the NFL Combine to track an athlete’s vital statistics and game time performance data.
Next Project
Our Role
Concept, Creative Direction, Art Direction, Design
Baltimore, MD USA