Under Armour Web Site V4


Previous Project

Launched in early 2007, the fourth version of UA.COM proved very successful in putting UA E- commerce on the map, yielding over 1M new customers, 2.8MM orders, and over $275MM in revenue. The site evolved significantly over its 4-year lifespan, with continuous improvement of feature functionality and design based on consumer inputs, testing and business demand.

Next Project

Our Role

Concept, Creative Direction, Art Direction, Design


Twin Technologies

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Baltimore, MD USA