OUR WORK /
UA NYC Pop Up Store
Execute a powerful and beautiful retail experience to turn new consumers on to the UA brand. Open for only 60 days, this pop-up featured a “museum case” retrospective on the Under Armour brand, “how to shop UA” point of sale, and stunning multi-layered, 9-foot plexiglas category dividers.
Concept, Creative Direction, Art Direction
Baltimore, MD USA